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About Us

Experience - Expertise - Authority - Trust

We have over 50 years of combined industry experience in broadcasting, corporate communications and sports.

 

We know volatile competitive landscapes.

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We know demanding economic environments.

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And we know how to have success in both.

Meet The Team

Tom Plasteras

Tom Plasteras | Partner

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At Verito:

Tom combines his experience and expertise in broadcasting, communications, and professional sports to develop targeted and customized strategic communications and media plans for Verito's client base.

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Before Verito:

Tom has spent more than 30 years in senior leadership at high profile, public facing organizations. He helped build and maintain one of the most iconic news brands in Canadian broadcasting, during which he developed an unparalleled network of friends and colleagues in media, professional sports, business, politics and entertainment. He later spent seven seasons in Major League Soccer serving on the senior leadership team of the Vancouver Whitecaps as Chief Communications Officer.

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Outside Verito:

Tom likes to spend his leisure time near the water with his wife, three daughters and two golden doodles. A passionate sports fan and an admitted news junkie, Tom also loves running. In addition to other races he has completed the Vancouver and Los Angeles Marathons, as well as the Vancouver 70.3 and Ironman Canada Triathlons.

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Jamie Harrison

Jamie Harrison | Partner

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At Verito:

Jamie utilizes his 25 years of experience in media planning and buying to build, execute and manage multi-channel, platform agnostic campaigns for Verito’s clients to maximize campaign efficiencies.  He specializes in brand development strategies and building alignment across media channels.

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Before Verito:

Jamie has spent most of his career working at some of Canada’s largest media companies, and has managed campaigns for over 500 local, national, and international companies such as Air Canada, Live Nation, Capital Direct, Sleep Country Canada, Starbucks, Flight Centre, Boyd Autobody and many more.  

 

Outside Verito:

Jamie enjoys spending time with his family and dog outdoors, whether that be hiking the North Shore Mountains, strolling around the seawall or sailing throughout the BC Coastline.  He is also an avid endurance racer, having completed multiple long-distance races that include 2 Ironman Triathlons and top ten finishes at the 250km Atacama Crossing in Chili and the 250km Gobi Desert Race in Mongolia.

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